The following fragments come from a conversation with a client who was using 99designs to produce a logo for her website. I thought they would be useful and instructive. Hopefully my designer friends will chime in and tell me if my advice was sensible, but the most important part in my view was the opportunity […]
Comments are a really great way to facilitate conversation on a blog. I actually love the comments I get on my sites, when they’re real. The problem is that sometimes it can be difficult to tell when something is worthwhile and when it’s not. The spammers are getting better at making you wonder whether or […]
5 Ways to Advertise Your Business Online
There’s no shortage of advertising avenues these days, especially online. As your business grows, it will become even more imperative that you’re spending your ad ...
Evaluating Your Competitors and Avoiding Complacency
One of the biggest threats to a growing business is complacency among the owners, executives and staff. When things are going well, it’s too easy ...
How shrinking attention spans impact your business
Recent research is pointing to a diminished attention span among consumers and even the younger workforce. This has some obvious implications for your business, both ...
How To Create An Autoresponder Email Sequence That Converts
An autoresponder series is a great way to deliver relevant content to new subscribers. These series typically include a number of emails that are automatically ...
