I recently paid the $80 fee and published a press release through PRWeb.com about a program I’m doing with Mr. USA. The results were disappointing, but I’m not sure that PRWeb is entirely to blame. I’ll explain what I was trying to accomplish and some of the things I might have done wrong. You’ll see […]
For the New Year in 2010 I decided to try and do a fitness program centered around my fitness and exercise log website, Maintain Fit. I arranged to have a few fitness and health experts on the program and I got to work creating some press releases. I also followed tips I found in this […]
Having worked for two large ad agencies, I’ve heard an earful about branding. I’ve even read some books about it, and the only sure conclusion I can draw about what branding “is” is that everyone has his own opinion. It’s a bit like asking someone to describe what salt tastes like. Everyone has an idea, […]
I’ve been following some of the self named Guru circle of internet marketers for a couple of years now and I can say that they have a lot figured out. What genius and execution (more on that another day…). One thing they seem to agree on are what they consider the leading e-mail providers. What […]
This is going to be a long post, so settle in. There have been a few times that I’ve wanted to get a picture of a fictitious software box or ebook. There are numerous ways to accomplish this, including Photoshop action files, custom software, online services and paying someone to do it. Well, early this […]
Screen capture video is a big thing these days, and it’s getting bigger. There are a few reasons that creating screen capture videos is so popular. Some that are interesting to me include: Fast to produce and deploy No cameras, lighting, extensive editing, color correction, etc. For software/websites it’s the most effective way to illustrate […]
Back in January of 2002 I was pretty clear on what I wanted. I had been working for about a year and a half at two different ad agencies in the Salt Lake City area in a technical capacity, but I didn’t have a college degree and I could see that sooner of later all […]
Today was my last day working at Aptina. From here on out I’ll be focusing on niche marketing online. I’ve already got some successes under my belt and plan a lot more. I took in donuts for the guys that I was leaving behind and they took me out to lunch. It was a great […]
The phone rang last night while I was putting my kids to bed and it was a friend of mine that I suggested do the thirty day challenge. She had been doing her best to keep up with the challenge and follow the steps that Ed and his gang give. After all, that’s what they […]
Just a quick post to highlight the new e-mail list subscription box that I put on my site. I often send out great information just to my list that I don’t want to post to the blog, either because it’s too close to my own business process to want to publish or too timely for […]
In this video, we take a deep dive into the story of MosquitoMax, a small, Houston-based company specializing in mosquito control, and how they leveraged ...
5 Ways to Advertise Your Business Online
There’s no shortage of advertising avenues these days, especially online. As your business grows, it will become even more imperative that you’re spending your ad ...
Evaluating Your Competitors and Avoiding Complacency
One of the biggest threats to a growing business is complacency among the owners, executives and staff. When things are going well, it’s too easy ...
How shrinking attention spans impact your business
Recent research is pointing to a diminished attention span among consumers and even the younger workforce. This has some obvious implications for your business, both ...
