Comments on: PRWeb.com results disappoint http://www.danielwatrous.com/prweb-results-disappoint Bridging the gap between internet technology and internet marketing Wed, 01 Sep 2010 00:33:29 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Daniel http://www.danielwatrous.com/prweb-results-disappoint#comment-136 Daniel Tue, 02 Feb 2010 17:58:54 +0000 http://www.danielwatrous.com/?p=90#comment-136 Frank, Thanks for pitching in. I'm sure those links will be very helpful for people that read this post. I think you're right that I was lacking in strategy. Hopefully my post points that out. Frank,

Thanks for pitching in. I’m sure those links will be very helpful for people that read this post. I think you’re right that I was lacking in strategy. Hopefully my post points that out.

]]> By: Frank Strong http://www.danielwatrous.com/prweb-results-disappoint#comment-124 Frank Strong Thu, 28 Jan 2010 22:45:22 +0000 http://www.danielwatrous.com/?p=90#comment-124 Hi Daniel -- thanks for a very thoughtful post -- clearly you've put some time into this. There are, as you point out, a variety of factors that can impact your results, targeting, timing, content, newsworthiness and appropriate search terms among others. One thing we at PRWeb try to encourage is to get clients thinking about a strategy, rather than just issuing one off releases. There are also a wealth of <a href="http://www.prweb.com/pr/press-release-tip/index.html" rel="nofollow">useful tips on PRWeb.com</a> that might be helpful. In addition, I'd offer up these case studies for consideration. http://bit.ly/83sUkn and http://bit.ly/53pOtZ. For disclosure purposes, I am the director of PR for Vocus and PRWeb. Hi Daniel — thanks for a very thoughtful post — clearly you’ve put some time into this. There are, as you point out, a variety of factors that can impact your results, targeting, timing, content, newsworthiness and appropriate search terms among others. One thing we at PRWeb try to encourage is to get clients thinking about a strategy, rather than just issuing one off releases. There are also a wealth of useful tips on PRWeb.com that might be helpful. In addition, I’d offer up these case studies for consideration. http://bit.ly/83sUkn and http://bit.ly/53pOtZ.

For disclosure purposes, I am the director of PR for Vocus and PRWeb.

]]> By: Creepy Google Stalker – interest based advertising | Daniel Watrous http://www.danielwatrous.com/prweb-results-disappoint#comment-116 Creepy Google Stalker – interest based advertising | Daniel Watrous Wed, 27 Jan 2010 18:20:51 +0000 http://www.danielwatrous.com/?p=90#comment-116 [...] PRWeb.com results disappoint [...] [...] PRWeb.com results disappoint [...]

]]> By: Jenny Franklin http://www.danielwatrous.com/prweb-results-disappoint#comment-110 Jenny Franklin Sat, 23 Jan 2010 15:41:20 +0000 http://www.danielwatrous.com/?p=90#comment-110 In my limited experience with PRWeb, I didn't see significant traffic right away, but now 19 months after I did a release through them, I still pick up a few visitors to one of my sites from the PRWeb 'archives' or other outlets picking up the old release. While you might look at it as a fiasco, much as I originally did, but I found that my releases with PRWeb create backlinks long term, and still get picked up, used and seen by prospective visitors many months after the release. Even when it is a time related release. One release I know of was released when my cousin was running for Congress in 2004. It's STILL being picked up from time to time (Last pickup we've seen was December 2009), and when it gets picked up somewhere, there's usually a little traffic to his old campaign site. Even though he chose not to run again since then. Hopefully this helps put it into perspective. In my limited experience with PRWeb, I didn’t see significant traffic right away, but now 19 months after I did a release through them, I still pick up a few visitors to one of my sites from the PRWeb ‘archives’ or other outlets picking up the old release.

While you might look at it as a fiasco, much as I originally did, but I found that my releases with PRWeb create backlinks long term, and still get picked up, used and seen by prospective visitors many months after the release. Even when it is a time related release.

One release I know of was released when my cousin was running for Congress in 2004. It’s STILL being picked up from time to time (Last pickup we’ve seen was December 2009), and when it gets picked up somewhere, there’s usually a little traffic to his old campaign site. Even though he chose not to run again since then.

Hopefully this helps put it into perspective.

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