The gleam and apparent glamor of the internet marketing way of life has created its own host of bewildered onlookers wondering why they can’t make a fortune overnight. The sales letters they read day in and day out clearly explain that it should be possible with “virtually no experience” and on “100% autopilot”. All you have to do is drink the kool-aid and you’re set.
Truth be told, there’s a little more to success in internet marketing than what you might have read. In fact, there’s a lot more. The reality of it may sting a little. Be patient, it does get better.
The Dreaded Day Job
If Michael Gerber (author of E-Myth) is accurate in his description of the typical entrepreneur then your aspirations toward success in business may indicate that you are already a highly skilled technician. While Gerber sets his sights on helping you achieve your dream of entrepreneurship, today I’m going to attempt to build a bridge between that dream and the reality of your rent (which is probably due tomorrow and you’re devoting your valuable time to reading my blog…).
What’s the bridge? Well, it’s a Day Job. And they aren’t as easy to come by today as they have been in days past. At least that’s what the media suggests.
I actually think it’s a sellers market, if you know how to sell yourself. What’s that? Did I just drift back into IM land when I’m supposed to be talking about getting a “real” job? Nope. Not exactly. Well, maybe there’s more overlap than you originally thought.
Make Money Today
I’m really excited about your ambition to be wildly successful. I really am. However, if you realize that you just need to fall back to plan B for a while and catch up on some bills, there is ABSOLUTELY NO SHAME in getting a day job to get you there. You might find that it actually propels you forward!
This video of a presentation I did should shed some light on it. Depending on interest I may do an in depth series on each point I cover in this presentation. Please leave comments below telling me what you think.